Industry Day at the Range™ Features Taurus USA as Sponsor of 2023 Buyers’ Luncheon

SHOT Show® Industry Day at the Range Industry Day at the Range is pleased to announce that premium pistol manufacturer Taurus USA will be the exclusive sponsor of the 2023 Range Day buyers’ luncheon. will take place at the Boulder Rifle and Pistol Club in Boulder City, Nevada on Monday, January 16, 2023 from 8:30 am to 4:30 pm

As a buyer’s lunch sponsor for the upcoming Industry Day at the Range, Taurus USA will provide lunch tickets to all registered buyers in attendance. Food vouchers can be redeemed at any of the food trucks scattered around the venue.

“We are honored to have Taurus USA as our exclusive shopper lunch sponsor next year,” said Kelsey Puryear, Industry Day at the Range Manager. “This sponsorship means more face-to-face time with shoppers, giving Taurus USA ample opportunities to interact with attendees and promote their brand and products. They will also be able to take advantage of standard sponsorship benefits, including an exclusive shooting bay, additional media coverage and more.”

“Taurus USA is honored to be the sponsor of next year’s Buyers Luncheon and share new products with buyers in our industry,” says Cody Osborn, director of marketing for Taurus USA. “At Taurus USA, we pride ourselves on our culture of innovation, robust craftsmanship, and state-of-the-art design and engineering. And we are delighted to have the opportunity to share that story with the guests of Industry Day in 2023.”

Each year, several of the industry’s best-known brands, manufacturers, and organizations come together to give media and buyers the opportunity to test and evaluate new products. There are shooting lanes for all types of firearms, tents for non-shooting businesses, and ample space for on- and off-road vehicles and other product demonstrations.

About Taurus Holdings, Inc.

Taurus Holdings, Inc. (“Taurus”) and its subsidiaries continue to evolve and produce revolutionary new products. Furthermore, new standards of quality and efficiency help bring reliable and affordable weapons to the market. Taurus is based in Bainbridge, Georgia. Taurus is owned by Taurus Armas, SA, which is a publicly traded company based in Brazil. Taurus Armas SA manufactures a wide variety of consumer and industrial products that are distributed worldwide. More information is available at

About Industry Day at the Shooting Range

Industry day at the shooting range is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the SHOT Show opens®Industry Day at the Gun Range provides invited members of the press, as well as retail, wholesale and law enforcement purchasing agents the opportunity to take hands-on testing of firearms, ammunition and accessories products that are presented to the consumer market during the SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Shooting Range.