Winchester® Launches Fall Gear and Folds of Honor ‘Round Up’

Winchester announces the launch of its fall gear collection at the newly redesigned Winchester Gear Store ( The fall collection includes a variety of pieces for men and women, including outerwear, shooting sports gear, home décor and a limited-edition Winchester and Folds of Honor t-shirt.

Another new feature in the item shop is the ‘Round Up’ option, which all shoppers will have during checkout. Buyers can round up to the nearest dollar or choose their own dollar value for a monetary donation in support of Folds of Honor and its mission.

The Folds of Honor Foundation provides educational scholarships to the spouses and children of fallen or disabled service members of the U.S. armed forces. Winchester announced her support of Folds of Honor in August 2022 with her commitment to the foundation through from the USA VALOR™ military-inspired ammunition collection.

About Winchester Ammunition

Winchester is the world’s largest small-calibre ammunition company and a leader in delivering innovative ammunition products to hunters, sport shooters, law enforcement, and the US warfighter. The 156-year-old Winchester brand is based on the integrity, hard work and a deep focus on their loyal customers. Learn more about Winchester by visiting or connecting with us on Facebook at

As a world leader in the hunting and shooting sports industry, and a brand of 156 years, Winchester is committed to the safe, legal and responsible use of firearms. Winchester works with key groups like the National Shooting Sports Foundation on a variety of issues important to our industry, including training and education, and on specific programs like Gun Owners Care and Project ChildSafe. Winchester will continue to support programs, organizations and individuals that promote hunting and shooting sports activities in a positive and responsible environment. Any use of firearms by participating youth must be done under the direct supervision of a parent, guardian, or other responsible adult.

About Gun Owners Beware

Gun owners worry. You worry about security. You care about preventing unauthorized access to firearms. You care about improving your community, helping those in need, and conserving wildlife and wild places for generations to come. It’s time for gun owners to tell their stories and show how they are making a difference. NSSF®, the trade association for the firearms industry, has established the Gun Owners Care campaign to unite gun owners and the firearms industry in this common cause. Visit for more information.