THAW Partners with Source Outdoor Group as Registered Agency

Fort Worth, Texas – THAW®, a leader in rechargeable heaters and a subsidiary of ACG Brands, employs Source Outdoor Group to help with marketing and public relations needs. This collaboration of expertise is an exciting venture for THAW and Source Outdoor Group.

Source Outdoor Group is a full service marketing, media and public relations group located in Gainesville, Georgia. They work with some of the biggest names in the firearms and outdoor industry while offering world-class services. Source Outdoor Group works on building a remarkable brand identity through print, digital/video, public relations, packaging and displays, and media planning with close connections.

“We couldn’t be more proud to welcome THAW to our family of customers,” said Aaron McCaleb, president of Source Outdoor Group. “During our nearly fifteen-year history, connecting businesses with consumers has been our primary focus, and THAW’s innovative product line is sure to make a distinctive impact on audiences.

“We are proud to help introduce more people to THAW’s innovative heating solutions.”

THAW is reinventing personal heating. THAW provides consumers with lasting warmth even in the bitterest cold by offering traditional disposable options, a modern rechargeable line of pocket hand warmers and seat pads, and app-controlled rechargeable heated insoles that keep feet warm. perfect temperature.

“Our THAW brand represents an incredible line of products that gives consumers a better way to deal with the cold,” said Kurt Baxter, vice president of marketing for Alliance Consumer Group. “From head to toe, our THAW personal heating products remove the excuses and barriers to getting out there and enjoying life to the fullest.”

ACG Brands, the parent company of THAW, has a wide range of brands that focus on the comfort, health and safety of their consumers. THAW is no different. With an impressive array of modernized products to help keep wearers warm, THAW has reinvented personal warmth. Traditional hand warmers dominate the industry, however, new rechargeable solutions have emerged showing that THAW is leading the ‘charge’ in innovation and design.

About THAW®:

THAW is reinventing personal heating. Offering traditional disposable options and our modern rechargeable line of pocket hand warmers and seat pads, THAW provides consumers with long-lasting warmth even in the bitterest cold. New this season, THAW introduced app-controlled Bluetooth™ enabled thermal insoles.