Outdoor Industry Association (OIA) to Host Outdoor Media Summit Opening Night Reception

The Outdoor Industry Association has announced its tier one sponsorship of the Outdoor Media Summit, where the association will share exclusive insights into outdoor consumer behavior, industry market trends, outdoor participation and more. Key findings to be shared include the state of the outdoor economy, the rate of growth in outdoor recreation, the degree of diversity among outdoor participants, outdoor workforce trends, and the effects of inflation in participation in outdoor recreation.

The conference will take place from October 30 to November 1, 2022 at the Hyatt Regency Lake Tahoe Resort and Spa in Incline Village, Nevada. The IOP will host the Summit welcome party at the Thunderbird Lodge on the first night, Sunday 30 October.

“Outdoor Media Summit is our industry’s gathering place for media and marketing professionals. We are excited to participate again this year as a sponsor of the event and share data to support the success of our industry and our businesses,” said Kent Ebersole, Acting Executive Director of the Outdoor Industry Association. “Whether it’s understanding how changes in the outdoor consumer base will impact buying trends or what economic and social forces are affecting our industry, OIA is here to support. We look forward to connecting with our members and the greater outdoor community at this year’s event.”

Attendees will see the results of the Outdoor Industry Association’s annual research for the first time, as a basis for new projects and collaborations to help the industry meet the needs of its ever-expanding audience.

“Given the disruption to events in the outdoor industry, we are beyond thrilled that OIA has chosen Outdoor Media Summit as their home for media and marketing professionals,” said Outdoor Media Summit Founder Yoon Kim. . “We are excited about this partnership as the Outdoor Media Summit becomes the new gathering place for professionals in the outdoor industry.”


Headquartered in Boulder, Colo., with offices in Washington, DC, the Outdoor Industry Association (OIA) is the leading trade association for the outdoor industry. For more than 30 years, OIA has served as the outdoor industry’s trusted voice, resource, and coordinator. OIA unites and serves manufacturers, suppliers, sales representatives, and retail members through its focus on business and recreation policy, sustainable business innovation, and outdoor engagement. The association provides its members with information, advocacy, and opportunities for action that support the long-term success of outdoor businesses and ensure the outdoor experience for all. For more information visit www.outdoorindustry.org

Outdoor Media Summit is the educational conference for media and marketing professionals in the outdoor industries. For two and a half days, more than 150 of the leading outdoor media and brands participate in keynotes, breakout sessions and group activities to stay ahead of trends in digital publishing. This year’s conference will take place at The Hyatt Regency Lake Tahoe Resort in North Tahoe, Nevada, from October 30 to November 1, 2022. For more information, see:
outdoormediasummit.com/overview outdoormediasummit.com/explainer Or email [email protected]